FIELD NOTES
Good questions. Better connections.
Practical starting points for buying equipment, working with suppliers and presenting your business.
Before the next truck: build a better shortlist.
Before comparing advertisements, write down what the next vehicle needs to do for your business. Separate the work you already perform from work you hope to win. A truck that looks impressive in a listing may be a poor fit for your actual customers, service area or staffing.
Read the guide ↗SUPPLIER CONNECTIONSFive questions to ask your next supplier.
Share the relevant equipment model and part identification with the supplier. Ask the supplier to confirm fit and compatibility in writing. Similar product names and photographs are not enough to establish that a replacement item is suitable.
Read the guide ↗GROW YOUR BUSINESSMake your directory listing work harder.
Start with the business name customers actually use. Explain the main services in everyday language. A towing company, truck dealer and recovery-gear supplier serve different needs; choosing the right category makes the directory more useful for everyone.
Read the guide ↗